Exclusive: Wild Stone ropes in Ranbir Kapoor

The Kolkata-based company, which has been in an aggressive fight with ITC’s Engage and Nivea for the No. 2 spot in the deodorant category, has roped in a Bollywood endorser for the first time Click here

Wild Stone launches #GoodChoiceSister TVC campaign

Male Talc Brand, Wild Stone from McNROE, on Wednesday announced the launch of #GoodChoiceSister TVC campaign. The campaign advocates the adoption of male talcum powder by showcasing the relevance of androgynous fragrances in a relatable way. Click here

Exchange4Media

The House of McNROE has launched the second TVC of the #JustFriendsNoMore series. The brand has also unveiled a new packaging for the Wild Stone range of deodorants.  The TVC reveals newly designed bottles of the entire Wild Stone deodorant range- Ultra Sensual, Red, Forest Spice, Hydra Energy, Legend and Edge.   Click here

Stereotypes No More

The makers of Wild Stone, Secret Temptation; decided to consciously move away from stereotypes of objectifying women in their ads, Sanjay Srivastava, Chief Business Officer, McNROE Consumer Products tells us why it was important for them Click here

The New Indian Express

Leading fragrance house, McNROE has diversified its product portfolio with the launch of Wild Stone Move and Secret Temptation Go range of fragrances. Categorized as Compact Body Perfumes, the new fragrances are available in a sturdy 18 ml pack and guarantee 250 sprays/ vial. Both Wild Stone Move and Secret Temptation Go have been specially […]

Franchise India

Leading fragrance house, McNROE has diversified its product portfolio with the launch of WILD STONE MOVE & Secret Temptation GO range of fragrances. Categorized as Compact Body Perfumes, the new fragrances arrive in a sturdy 18 ml pack and guarantee 250 sprays/vial. Both WILD STONE MOVE & Secret Temptation GO have been specially created given […]

A smarter storyline

McNROE has a better idea to promote its fragrance brand WILD STONE and target a younger and peppier audience Click here