The Kolkata-based company, which has been in an aggressive fight with ITC’s Engage and Nivea for the No. 2 spot in the deodorant category, has roped in a Bollywood endorser…
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Wild Stone launches #GoodChoiceSister TVC campaign
Male Talc Brand, Wild Stone from McNROE, on Wednesday announced the launch of #GoodChoiceSister TVC campaign. The campaign advocates the adoption of male talcum powder by showcasing the relevance of…
Exchange4Media
The House of McNROE has launched the second TVC of the #JustFriendsNoMore series. The brand has also unveiled a new packaging for the Wild Stone range of deodorants. The TVC…
Stereotypes No More
The makers of Wild Stone, Secret Temptation; decided to consciously move away from stereotypes of objectifying women in their ads, Sanjay Srivastava, Chief Business Officer, McNROE Consumer Products tells us…